OVERVIEW

This 2 day, highly practical, class will teach the course attendees the following:

 

• Key relevant research on social media usage within your location
together with key concepts and terminology used within the field of
social media marketing.

• Create social media accounts across the primary social media platforms:
Facebook, Twitter, Linked In, YouTube, and Google+.

• Create business pages and will be able to engage effectively through
the platforms on behalf of their business

• Assess the suitability of different social platforms for their aims and
objectives

• Knowledge and skills to effectively engage with customers using
Facebook, Twitter, Linked In, Google + and YouTube.

• How to use and leverage advanced features Using social Facebook,
Twitter ,Linked In, Google + or YouTube

• Setup campaigns and initiatives and be able to budget, schedule,
manage and report on the campaigns.

• Measure the effectiveness of social media campaigns using analytics
and be able to evaluate and share information against baseline
expectations.

 


  • WHO SHOULD ATTEND THE CLASS?


    • Marketing professionals, sales people, business development managers

    • Entrepreneurs, business owners, self-employed professionals

    • People who have great ideas/products/services & need to market them for massive growth

    • People who want to learn the very latest digital marketing strategies

    • Anyone with a sales or business development angle to their role

  • BASIC REQUIREMENTS


    You are required to have basic computer proficiency, have existing social media profiles in the 4 key platforms, i.e. Facebook, Twitter, Linked In, Google + and you will be required to come with a laptop to the class.

  • COURSE COST


    The Course Cost is R 2,650/Kshs 18,565/NGN 39,995/US$ 177 but early bird offer of 10% discount is applicable to those that pay 3 weeks prior to the course attendance date.

     Please note: Bookings can be paid via Credit Card using the US$ rate.

    If you book for all the 5 digital marketing courses, you qualify for a 20% total discount as well as a free half day session on Creating a Digital Marketing Strategy.

  • COURSE DATES

     

    February 2016 Classes

    18th to 19th in Johannesburg

    25th to 26th in Lagos

    March 2016 Classes

    17th to 18th in Johannesburg

    24th to 25th in Nairobi

    April 2016 Classes

    14th to 15th in Johannesburg

    21st to 22nd in Lagos

     

 
 


 

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SOUTH AFRICA OFFICE:

SANDTON, JOHANNESBURG
Tel: +27 10 003 7527
Fax: +27 11 783 4383

KENYA OFFICE:

BIT HUB, TIMAU PLAZA, NAIROBI
Tel: +254 722 377 917

NIGERIA OFFICE:

3A, TRINITY COURT, FATAI KAFO ESTATE,
OFF AGUNGI ROAD, LEKKI-EPPE.
EXPRESSWAY, LEKKI, LAGOS
Tel: +234 802 3917 584
Tel: +234 803 4709 703